January 30, 2012
Pomegranate Liqueur Seeks Killer Cocktail for Two Grand Trip to Aspen
Robert Doyle READ TIME: 2 MIN.
BARDSTOWN, KY - PAMA, the original pomegranate liqueur, is now accepting submissions for the Best Home Bar Star Contest. PAMA wants to find a cocktail enthusiast who knows how to create a killer cocktail that is perfectly balanced, elegantly presented and definitely delicious.
Produced by Heaven Hill Distilleries, this ruby-red pomegranate liqueur serves as a versatile cocktail ingredient that mixes with whiskey, rum and brandy equally well as it mixes with vodka, gin and tequila.
Providing a delicately balanced sweet-tart flavor, PAMA brightens cocktails and elevates them from the everyday to modern classics.
The contest, which runs until February 29, 11:59PM EST, asks the public to submit a recipe and photo of their original drink creation, which will be judged based on the following criteria:
The winner will receive a trip for two to the Food & Wine Classic in Aspen in June 2012 with $2,000 spending money and the opportunity for their recipe to be presented in front of thousands of attendees at the Grand Tasting Tent. Their recipe will also be featured on PAMA's website.
The top 25 entries, as determined by the PAMA judging panel, will be posted to PAMA's website and Facebook page for visitors to vote on their favorite entry. Finalists can share their recipe with friends and family in order to gain votes.
The top 10 highest-voted entries will then be judged by an esteemed panel of cocktail professionals who will create and taste each recipe. The panel includes Kate Krader (Food & Wine), Darryl Robinson (The Cooking Channel's "Drink Up!") and Eben Freeman (master mixologist and PAMA spokesperson).
"PAMA's versatility allows it to mix well with all base spirits, transforming ordinary drinks into ones that are brighter with a sweet-tart flavor," says Reid Hafer, senior brand manager for PAMA. "We are looking for someone who can explore the endless PAMAbilities."
Four runners-up will receive a one-year subscription to Food & Wine magazine and a PAMA gift bag.
For a full list of rules and to enter, go to: www.PAMALiqueur.com/HomeBarStar
Long-term New Yorkers, Mark and Robert have also lived in San Francisco, Boston, Provincetown, D.C., Miami Beach and the south of France. The recipient of fellowships at MacDowell, Yaddo, and Blue Mountain Center, Mark is a PhD in American history and literature, as well as the author of the novels Wolfchild and My Hawaiian Penthouse. Robert is the producer of the documentary We Are All Children of God. Their work has appeared in numerous publications, as well as at : www.mrny.com.
